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Banks Are Highly Rated

Do you think that banks do a good job of serving consumers? Over recent years, Harris Interactive Communications has polled consumers to see what they think about the quality of service that they have received from various industries. The results of the most recent poll and a poll five years earlier are shown in the table below. Clearly, banks have significantly out-performed the other industries. It's time to ask for that raise.

Public Opinion of American Industries
Proportion who think that they do a good job of serving consumers

  2002
(%)
1997
(%)
Banks 74 75
Hospitals 73 77
Car manufacturers 64 79
Computer software 60 80
Pharmaceutical/drug 59 79
Telephone 58 80
Life insurance 55 64
Health insurance 51 55
Oil 38 59
Managed care 33 51
Tobacco 25 34

 

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